Team

DANIELE REIBER
Founder and Managing Director

Danièle founded Reiber PR in 1998 and has been the driving force behind its growth and success. She holds a PhD from the University of Oxford and graduated in Art History and Music in Brussels. The company’s work ethic reflects her passion for quality and for conveying the excitement of new projects at the cutting edge of contemporary art and culture. She has implemented and overseen high-profile international communication campaigns for leading cultural institutions over the past twenty years, including the Fondation Cartier, Fondazione Prada, ARTER Istanbul, Royal Academy of Arts and V&A, amongst others. 


NAOMI CROWTHER
Associate Director

Naomi received a BA in French at King’s College London and completed her MA in Japanese Studies at the School of Oriental and African Studies (SOAS). She acquired significant PR experience in both private and public organisations in the UK and overseas. Prior to joining Reiber PR, Naomi was Press Manager at the Institute of Contemporary Arts, London (ICA) for over four years, devising and implementing press campaigns and strategies. Previous PR experience was gained working for Institut français du Royaume-Uni in London, Taka Ishii Gallery in Japan and the Delegation of the European Commission to Japan. She is fluent in French and Japanese.


DAVID MACLEAN
Digital Director

David holds an MA. in English Literature from the University of York, and studied for his BA. at the University of Leicester with a study year abroad spent at Universitat Leipzig in Germany. With significant experience in both commercial and arts organizations, David was Digital Content Manager at the Institute of Art and Ideas for three years prior to joining the team, as well as Content Lead at digital PR agency NeoMam Studios in Manchester. At Reiber PR, David leads on digital and social media campaign strategy for clients. He regularly publishes interviews with leading figures across philosophy and art, including Martha C. Nussbaum and Hans Ulrich Obrist, and his writing has been featured by BBC, Condé Nast, Slate and VICE.


GINEVRA FIORENTINI
Associate Director

Ginevra holds a BA in History of Art and Anthropology from Freie Universität Berlin. She has worked with the media for a range of art galleries including Galerie Karsten Greve in Cologne and Paris, and Nature Morte Gallery in New Delhi. Ginevra joined Reiber PR in 2010 and became Associate Director in 2015. As well as directing major campaigns for prestigious clients in Europe, she is in charge of business development and manages the company’s VIP relations, advising clients on strategy and brand positioning. In addition to her leading role at Reiber PR, Ginevra also runs Presenza, a successful initiative bringing contemporary art to unique public locations across the city. She is fluent in Italian, German and English.


ZÉNAÏDE D'ALBUFERA
Associate Director

Zénaïde holds a MA in Cultural Communication from IESA, Paris, and a MA in International Law from Université Paris X and Universidad del Salvador, Buenos Aires. In 2009, she worked in the Media and Public Relations department at Christie’s, Paris, and then moved to London where she managed press relations for Simon Lee for two years. She joined Reiber PR in 2012 and directs major press campaigns across Europe, the Middle East and South America for a range of leading international institutions. In 2018 she became Associate Director and opened the company’s office in Brussels. She is fluent in French, Spanish and English.


BÉNÉDICTE LABATUT
Press Relations Manager

Bénédicte completed a Master degree in Marketing, Communications and Digital Business from Esdes Business school Lyon, France. She gained experience working with an impressive roster of art galleries and institutions internationally, across arts communication, marketing, development and events. She previously worked for Galerie Thaddaeus Ropac and Centre Pompidou in Paris, as well as galleries and publishers in Marrakech and Berlin. Prior to joining Reiber PR, Bénédicte worked at a leading PR agency, gaining strong experience in delivering integrated PR activity for clients across the visual arts and design. In her current role, she supports and directs campaigns across design, luxury and art. She is fluent in French and English.


POLLY BROCK
Press Relations Manager

Polly completed a BA in Modern Languages at the University of Bristol and studied at Università Degli Studi di Firenze, followed by an MA in Art Business at Sotheby’s Institute of Art, London. She subsequently gained invaluable work experience from a broad range of art organisations including La Gazette Drouot, Sotheby’s, ARTUNER, London Art Fair and Sarah Myerscough Gallery. Prior to joining Reiber PR, Polly worked across key international accounts at Pelham Communications in London. In her current role, she supports and manages major press campaigns for clients including galleries and art foundations. She is fluent in English and Italian.


SOFIA DESBOIS
Press Relations Manager

Sofia Desbois completed a BA in English Language & Communications from King’s College London and an MA in Arts Policy & Management from Birkbeck, University of London. With broad experience across arts communication, marketing, development and events, she has previously worked at the Royal Academy of Arts, The London Library and the Barbican Centre. At Reiber PR, she is responsible for managing European press relations campaigns for a variety of leading arts organisations. Sofia is fluent in English, Spanish and French.


OLIVIA FORSTER
Press Office Manager

After graduating from her undergraduate studies with a BA in English from the University of Exeter, Olivia completed a Masters in Publishing at the University of the Arts London. Alongside her studies, she developed her writing and branding experience working as a copywriter for the easy Group and interned with arts publisher Anomie and Arts Council funded Comma Press publishers. In her current role at Reiber PR, she manages and supports the company’s day-to-day operations.

 


OLIVE YANLI HOU
Press Relations Consultant

Olive is a communication and PR strategist with expertise in promoting cultural exchange between Europe and Asia. Trained as a journalist and former editor of China Entrepreneur Magazine, she is experienced in delivering complex communication strategies for major businesses and luxury brands including Ferragamo and Swatch, as well as media campaigns in Asia. Olive holds an MA in creative industries management from the University of St Andrews and an MA in Chinese Literature from Shandong University. Olive is a native Mandarin Chinese speaker and fluent in English.